Thursday, September 08, 2005

This strikes me as odd

Does anyone else find the Jordan brand on appareal for other sports a little bit odd.

The Jumpman is unquestionably one of the most easily recognizable logos of all time but I think that on non-basketball shoes it looks out of place.

I would love to see the market research and how the various demographics respond to the logo being used for the non-basketball sports.

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